Meet Nataliya
EMPLOYEE BENEFITS CONSULTANT | LEADER | SPEAKER
A lifelong learner and leader, Nataliya believes empathy and strategy belong in the same conversation. Born and raised in Ukraine, she brings a deep belief in resilience, purpose, and care to everything she does.
As Senior Vice President, Market Leader, and shareholder at Holmes Murphy & Associates, she’s spent nearly two decades helping organizations design benefit strategies that attract and retain top talent. Her work blends leadership, culture, and business strategy — grounded in the conviction that when we care deeply about people, performance follows.
Drawing from her Ph.D. research on how leaders and organizations can support employees through life’s most difficult moments, Nataliya writes, speaks, and consults on the power of intentional leadership and cultures of care. Her forthcoming book expands this work — featuring research, real stories, and practical frameworks to help leaders respond with empathy, clarity, and courage.
Whether in the boardroom, classroom, or community, her passion is helping people and workplaces grow with purpose, empathy, and courage.
Highlights
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As Senior Vice President at Holmes Murphy, Nataliya leads a high-performing team that helps organizations design benefits strategies rooted in both data and humanity. She partners with employers to create forward-thinking solutions around wellbeing, flexibility, and retention — aligning business goals with a culture of care.
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Nataliya’s doctoral research, and her upcoming book, explore how leaders and organizations can best support employees through life’s most challenging transitions. Her findings translate into actionable strategies that help leaders, organizations, and individuals alike navigate difficult moments with empathy and structure. Because at some point, we will all find ourselves either going through something hard or supporting someone who is.
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An engaging speaker and adjunct professor at Drake University, Nataliya regularly presents at national and regional conferences on benefit trends, leadership, culture, and the future of work. She also leads the Employer Experience Roundtable group— a community of human resource leaders committed to learning from one another and sharing best practices.
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A proud Ukrainian and active community leader, Nataliya serves on multiple nonprofit boards and champions causes that strengthen community resilience. Her global background and lifelong commitment to learning fuel her belief that empathy and purpose are the true drivers of lasting growth — in business and in life.

